Consulting & Strategic Marketing Case Study
Background
Fellowship of the Parks is a dynamic multi-campus church expanding rapidly across the Fort Worth area of Texas.
While their unique message of a "family for everyone" has been well received, their online and social media communities have been lacking. They wanted expert guidance, direction and counsel to complement their growing ministries.
Challenge
To make the numerous subset brands and ministries align with one uniform message while retaining the individuality of the different ministry platforms.
Results
Solution
Through our Creative Blueprint, we were able to prioritize their greatest needs, determine an appropriate annual marketing budget, and create a long-term overarching brand strategy. We restructured their marketing approach, refined their visual strategy and developed effective annual print campaigns around special events.
