Consulting & Strategic Marketing Case Study

Background

Fellowship of the Parks is a dynamic multi-campus church expanding rapidly across the Fort Worth area of Texas.

While their unique message of a "family for everyone" has been well received, their online and social media communities have been lacking. They wanted expert guidance, direction and counsel to complement their growing ministries.

Challenge

To make the numerous subset brands and ministries align with one uniform message while retaining the individuality of the different ministry platforms.

Results

Increased Facebook followers by
25%
organically within 60 days increased by 25%
New campus grand opening
125%
of attendance goal increased engagement by 200%
Increased website traffic by
42%
within 30 days New Sessions chart
triumph success

Solution

Through our Creative Blueprint, we were able to prioritize their greatest needs, determine an appropriate annual marketing budget, and create a long-term overarching brand strategy. We restructured their marketing approach, refined their visual strategy and developed effective annual print campaigns around special events.

FOTP